Women who wear makeup tend to get paid more than less glossed ladies, according to a new study.
Jaclyn Wong of the University of Chicago
and Andrew Penner of the University of California at Irvine found that
grooming rather than natural beauty accounted for a notable salary
difference between women.
The researchers analyzed data from more
than 14,000 people regarding income, job, education, and personality.
People were also rated on how attractive and how well-groomed they appeared.
The study found that "attractive
individuals earn roughly 20 percent more than people of average
attractiveness, but this gap is reduced when controlling for grooming,
suggesting that the beauty premium can be actively cultivated."
Researchers also determined that "grooming accounts for the entire attractiveness premium for women, and only half of the premium for men."
Penner explained, "The big takeaway here is
that people can capture most of the attractiveness premium. It’s not
just what you’re born with."
The study was published in the June 2016 issue of Journal of Social Stratification and Mobility.
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